Reasons that Affect Women's Choice of Cosmetic Packaging

Reasons that influence women's choice of cosmetic packaging

Packaging colors

Colorful packaging for women's cosmetics does not just make the product pink. At the same time, women are also influenced by the color of the packaging. Their color preferences are clearly different from those of men. Providing products with attractive packaging has a strong shelf appeal to female consumers.

 

Package Shape

Women prefer packaging that is aesthetically pleasing, visually distinctive, powerful, and easy to handle, store, and open and close. Surveys show that caps that control the amount of product dispensed are very important packaging features that are favored by women. Of course, the ease of use factor is also important. When designing packaging related to women, keep in mind that shape can influence whether there is a positive purchase decision. If the product's shape is not ergonomic enough, or if the package is difficult to carry or carry around, it will be more difficult to sell to female consumers.

 

Image of the product

Image supports and often determines the product's audience. Product image and packaging can help target specific markets for a product and of course specific demographics (female, upper class, relevant age, etc.). The packaging and features of a cosmetic product help increase the perception of the product's image and quality, as well as the product's visibility in the target market.

 

Reasons that Affect Women's Choice of Cosmetic Packaging

Natural bamboo Soft Squeeze Plastic tube

 

Our New Design for You to Choose

 

Eco Friendly Plastic Soft Squeeze Tube with Bamboo Cap for Cosmetics

 

Product Details

While squeeze tubes are available in many different sizes, capacities, shapes and colors with a variety of neck and cap choices, the first decision you need to make for your squeeze tubes is the type of material and manufacturing method of the tubes themselves. The choice of squeeze tube material and method of construction depends on your product needs and marketing requirements. 

 

Reasons that Affect Women's Choice of Cosmetic PackagingReasons that Affect Women's Choice of Cosmetic Packaging

 

AVAILABLE IN MANY DIFFERENT MATERIALS

● LLDPE

● LDPE

● MDPE

● HDPE

● Co-Extruded LDPE

● Multi-Layer EVOH/Co-Extruded

 

CHOOSE FROM MANY DIFFERENT DECORATIONS & FINISHES

● Offset Printing

● Screen Printing

● Hot Stamping

● Labeled

● Custom Heads & Caps

● Large Diameter & Length

● Blind End

● Gloss Finish

● Matt Finish

● Pearl Finish

● PMS Color Matching of Caps

● PMS Color Matching of Tube Body

● Safety & Tamper Evident Seals

● Shrink Wrapping of Flip Top Caps

● Capacity: 10ml to 150ml, custom capacity and size

● Cap: all kinds of caps are available

● Surface treatment: screen printing, frosting, labelling, etc.

● Packaging: each bottle in an OPP bag, and then into standard export carton

● ODM&OEM orders are welcome

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